Privacy Policy

Last updated: October 22, 2023

This Privacy Policy describes Our policies and procedures on the collection, use and disclosure of Your information when You use the Service and tells You about Your privacy rights and how the law protects You.
We use Your Personal data to provide and improve the Service. By using the Service, You agree to the collection and use of information in accordance with this Privacy Policy.

Interpretation and Definitions

The words of which the initial letter is capitalized have meanings defined under the following conditions. The following definitions shall have the same meaning regardless of whether they appear in singular or plural.

For the purposes of this Privacy Policy:

Account means a unique account created for You to access our Service or parts of our Service.
Company (referred to as either “the Company”, “We”, “Us” or “Our” in this Agreement) refers to I Heart RVing, Nashville, TN 37210.
Cookies are small files that are placed on Your computer, mobile device or any other device by a website, containing the details of Your browsing history on that website among its many uses.
Country refers to: Tennessee, United States
Device means any device that can access the Service such as a computer, a cellphone or a digital tablet.
Personal Data is any information that relates to an identified or identifiable individual.
Service refers to the Website.
Service Provider means any natural or legal person who processes the data on behalf of the Company. It refers to third-party companies or individuals employed by the Company to facilitate the Service, to provide the Service on behalf of the Company, to perform services related to the Service or to assist the Company in analyzing how the Service is used.
Third-party Social Media Service refers to any website or any social network website through which a User can log in or create an account to use the Service.
Usage Data refers to data collected automatically, either generated by the use of the Service or from the Service infrastructure itself (for example, the duration of a page visit).
Website refers to I Heart RVing, accessible from https://iheartrving.com
You means the individual accessing or using the Service, or the company, or other legal entity on behalf of which such individual is accessing or using the Service, as applicable.

We Respect Your Privacy

We provide this privacy policy (the “Privacy Policy”) to make consumers and our own clients better aware of our practices regarding how we collect, use, and share their information. COMPANY provides a number of marketing services, generally involving gathering and managing data and creating data models in order to help marketers and marketing platforms send relevant data-driven marketing communications, including services to improve direct mail, email, and digital and social media ad campaigns, by targeting them to consumers’ interests, activities, and demographics.

Please note: This Privacy Policy refers to how we collect and use information to provide services to our clients and also how we use information that we collect from visitors to this website. We address each of those in separate sections of this Privacy Policy.

Usage Data may include information such as Your Device’s Internet Protocol address (e.g. IP address), browser type, browser version, the pages of our Service that You visit, the time and date of Your visit, the time spent on those pages, unique device identifiers and other diagnostic data.

Data Collected Through Our Website

Personal Data

While using Our Service, We may ask You to provide Us with certain personally identifiable information that can be used to contact or identify You. Personally identifiable information may include but is not limited to

First name and last name
Phone number
Address, State, Province, ZIP/Postal code, City
Usage Data

Usage Data

Usage Data is collected automatically when using the Service.

When You access the Service by or through a mobile device, We may collect certain information automatically, including, but not limited to, the type of mobile device You use, Your mobile device unique ID, the IP address of Your mobile device, Your mobile operating system, the type of mobile Internet browser You use, unique device identifiers and other diagnostic data.

We may also collect information that Your browser sends whenever You visit our Service or when You access the Service by or through a mobile device.

Tracking Technologies and Cookies

We use Cookies and similar tracking technologies to track the activity on Our Service and store certain information. Tracking technologies used are beacons, tags, and scripts to collect and track information and to improve and analyze Our Service. The technologies We use may include:

Cookies or Browser Cookies. A cookie is a small file placed on Your Device. You can instruct Your browser to refuse all Cookies or to indicate when a Cookie is being sent. However, if You do not accept Cookies, You may not be able to use some parts of our Service. Unless you have adjusted Your browser setting so that it will refuse Cookies, our Service may use Cookies.
Flash Cookies. Certain features of our Service may use local stored objects (or Flash Cookies) to collect and store information about Your preferences or Your activity on our Service. Flash Cookies are not managed by the same browser settings as those used for Browser Cookies. For more information on how You can delete Flash Cookies, please read “Where can I change the settings for disabling, or deleting local shared objects?” available at https://helpx.adobe.com/flash-player/kb/disable-local-shared-objects-flash.html#main_Where_can_I_change_the_settings_for_disabling__or_deleting_local_shared_objects_
Web Beacons. Certain sections of our Service and our emails may contain small electronic files known as web beacons (also referred to as clear gifs, pixel tags, and single-pixel gifs) that permit the Company, for example, to count users who have visited those pages or opened an email and for other related website statistics (for example, recording the popularity of a certain section and verifying system and server integrity).

Cookies can be “Persistent” or “Session” Cookies. Persistent Cookies remain on Your personal computer or mobile device when You go offline, while Session Cookies are deleted as soon as You close Your web browser. You can learn more about cookies here: All About Cookies by TermsFeed.

We use both Session and Persistent Cookies for the purposes set out below:

Necessary / Essential Cookies
Type: Session Cookies
Administered by: Us
Purpose: These Cookies are essential to provide You with services available through the Website and to enable You to use some of its features. They help to authenticate users and prevent fraudulent use of user accounts. Without these Cookies, the services that You have asked for cannot be provided, and We only use these Cookies to provide You with those services.
Cookies Policy / Notice Acceptance Cookies
Type: Persistent Cookies
Administered by: Us
Purpose: These Cookies identify if users have accepted the use of cookies on the Website.
Functionality Cookies
Type: Persistent Cookies
Administered by: Us
Purpose: These Cookies allow us to remember choices You make when You use the Website, such as remembering your login details or language preference. The purpose of these Cookies is to provide You with a more personal experience and to avoid You having to re-enter your preferences every time You use the Website.
Tracking and Performance Cookies
Type: Persistent Cookies
Administered by: Third-Parties
Purpose: These Cookies are used to track information about traffic to the Website and how users use the Website. The information gathered via these Cookies may directly or indirectly identify you as an individual visitor. This is because the information collected is typically linked to a pseudonymous identifier associated with the device you use to access the Website. We may also use these Cookies to test new pages, features or new functionality of the Website to see how our users react to them.

For more information about the cookies we use and your choices regarding cookies, please visit our Cookies Policy or the Cookies section of our Privacy Policy.

How I Heart RVing uses the Information We Collect Through Our Website

The I Heart RVing may use the Information we collect through our website(s) for the following:

To provide and maintain our Service to You, including monitoring the usage of Our Service.
To create and manage Your unique user account: to manage Your registration as a user of the Service. The Personal Data You provide can give You access to different functionalities of the Service that are available to You as a registered user.
For the performance of a contract: the development, compliance, and undertaking of the purchase contract for the products, items, or services You have purchased or of any other contract with Us through the Service.
To communicate with You: contact You by email, telephone calls, SMS, or other equivalent forms of electronic communication, such as a mobile application’s push notifications regarding updates or informative communications related to the functionalities, products, or contracted services, including the security updates, when necessary or reasonable for their implementation.
To manage Your requests: to attend to and manage Your requests to Us.
For business transfers: We may use Your information to evaluate or conduct a merger, divestiture, restructuring, reorganization, dissolution, or other sale or transfer of some or all of Our assets, whether as a going concern or as part of bankruptcy, liquidation, or similar proceeding, in which Personal Data held by Us about our Service users is among the assets transferred.
Send You offers and ads for our products and services when You browse the website(s) or other companies’ websites on the Internet.
For other purposes: We may use Your information for other purposes, such as data analysis, identifying usage trends, determining the effectiveness of our promotional campaigns, and evaluating and improving our Service, products, services, marketing, and Your experience.
We may combine the Information with other information we obtain from third parties, publicly available sources, and any other product or service we provide to further improve the relevance and effectiveness of our products and advertisements.
We may combine the Information with other information we obtain from third parties, publicly available sources, and any other product or service we provide to further improve the relevance and effectiveness of our products and advertisements.
We may use IP addresses to help diagnose problems with our servers and to administer our website(s). We also may use IP addresses and cookies to help identify visitors to our website(s) for the duration of a session and to gather demographic information about our visitors. We may use clickstream data to determine how much time visitors spend on each web page of our website(s), how visitors navigate through the website(s), and how we may tailor our website(s) to meet the needs of our visitors better.
We use cookies and similar technologies (i.e., similar to those we have described in this Privacy Policy), both for our internal and operational purposes and to market to You, such as to retarget ads to You when You visit other sites across the Internet.
We also use the Information for compliance with our legal obligations, policies, and procedures, including the enforcement of our Terms and Conditions.

How I Heart RVing Shares the Information We Collect Through Our Website

We may sometimes share or otherwise disclose the Information we collect about You as described in this Privacy Policy or otherwise disclosed to Us when You provide us with the information, including as follows:

We may share the Information with service providers, such as credit card processors, who help us deliver the services You request or we provide.
We may share the Information with service providers we use to communicate with You and market to You, including through email, direct mail, or display media.,
We may share Your personal information with Service Providers we use to monitor and analyze the use of our Service.
We will disclose Your PII (or other information) if we believe in good faith that we are required to do so by law, regulation, or other government authority or to protect the rights, safety, or property of ourselves or any person or entity. We may also cooperate with law enforcement agencies in any official investigation and we may disclose any Information to the requesting agency in doing so.
If we or all or substantially all of our assets are purchased by another company (such as in a merger, consolidation, restructuring, the sale of stock and/or assets, or other corporate change or financing transaction), the Information in our possession will likely be transferred to the successor entity. We also may share the Information during the course of any due diligence process.
With Affiliates: We may share Your information with Our affiliates, in which case we will require those affiliates to honor this Privacy Policy. Affiliates include Our parent company and any other subsidiaries, joint venture partners, or other companies that We control or that are under common control with Us.
With business partners: We may share Your information with Our business partners to offer You certain products, services, or promotions.
With other users: when You share personal information or otherwise interact in public areas with other users, such information may be viewed by all users and may be publicly distributed outside. If You interact with other users or register through a Third-Party Social Media Service, Your contacts on the Third-Party Social Media Service may see Your name, profile, pictures, and description of Your activity. Similarly, other users will be able to view descriptions of Your activity, communicate with You and view Your profile.
With Your consent: We may disclose Your personal information for any other purpose with Your consent.

Retention of Your Personal Data

The Company will retain Your Personal Data only for as long as is necessary for the purposes set out in this Privacy Policy. We will retain and use Your Personal Data to the extent necessary to comply with our legal obligations (for example, if we are required to retain Your Data to comply with applicable laws), resolve disputes, and enforce our legal agreements and policies

The Company will also retain Usage Data for internal analysis purposes. Usage Data is generally retained for a shorter period of time, except when this data is used to strengthen the security or to improve the functionality of Our Service, or We are legally obligated to retain this data for longer time periods.

Transfer of Your Personal Data

Your information, including Personal Data, is processed at the Company’s operating offices and in any other places where the parties involved in the processing are located. It means that this information may be transferred to — and maintained on computers located outside of Your state, province, country, or other governmental jurisdiction where the data protection laws may differ from those from Your jurisdiction.

Your consent to this Privacy Policy followed by Your submission of such information represents Your agreement to that transfer.

The Company will take all steps reasonably necessary to ensure that Your data is treated securely and in accordance with this Privacy Policy and no transfer of Your Personal Data will take place to an organization or a country unless there are adequate controls in place including the security of Your data and other personal information.

Disclosure of Your Personal Data

Business Transactions

If the Company is involved in a merger, acquisition, or asset sale, Your Personal Data may be transferred. We will provide notice before Your Personal Data is transferred and becomes subject to a different Privacy Policy.

Law Enforcement

Under certain circumstances, the Company may be required to disclose Your Personal Data if required to do so by law or in response to valid requests by public authorities (e.g. a court or a government agency).

Other Legal Requirements

The Company may disclose Your Personal Data in the good faith belief that such action is necessary to:

Comply with a legal obligation
Protect and defend the rights or property of the Company
Prevent or investigate possible wrongdoing in connection with the Service
Protect the personal safety of Users of the Service or the public
Protect against legal liability

Detailed Information on the Processing of Your Personal Data

The Service Providers We use may have access to Your Personal Data. These third-party vendors collect, store, use, process, and transfer information about Your activity on Our Service in accordance with their Privacy Policies.

Analytics

We may use third-party Service providers to monitor and analyze the use of our Service.

Google AnalyticsGoogle Analytics is a web analytics service offered by Google that tracks and reports website traffic. Google uses the data collected to track and monitor the use of our Service. This data is shared with other Google services. Google may use the collected data to contextualize and personalize the ads of its own advertising network.
You can opt out of having Your activity on the Service available to Google Analytics by installing the Google Analytics opt-out browser add-on. The add-on prevents the Google Analytics JavaScript (ga.js, analytics.js, and dc.js) from sharing information with Google Analytics about visits activity.

For more information on the privacy practices of Google, please visit the Google Privacy & Terms web page: https://policies.google.com/privacy

Email Marketing

We may use Your Personal Data to contact You with newsletters, marketing or promotional materials, and other information that may be of interest to You. You may opt out of receiving any, or all, of these communications from Us by following the unsubscribe link or instructions provided in any email We send or by contacting Us.

We may use Email Marketing Service Providers such as Klaviyo, Metorik, Beehiiv or others to manage and send emails to You.

Payments

We may provide paid products and/or services within the Service. In that case, we may use third-party services for payment processing (e.g. payment processors).

We will not store or collect Your payment card details. That information is provided directly to Our third-party payment processors whose use of Your personal information is governed by their Privacy Policy. These payment processors adhere to the standards set by PCI-DSS as managed by the PCI Security Standards Council, which is a joint effort of brands like Visa, Mastercard, American Express, and Discover. PCI-DSS requirements help ensure the secure handling of payment information.

PayPalTheir Privacy Policy can be viewed at https://www.paypal.com/webapps/mpp/ua/privacy-full
StripeTheir Privacy Policy can be viewed at https://stripe.com/privacy

The Information We Collect and Receive from 3rd Parties

We receive information from various trusted companies and sources that collect and supply consumer data. We may also obtain data through public sources, like census data and other public files. And we may also collect certain information when You visit our website(s) or our marketing partners’ website(s).

This data includes what we refer to as Personally Identifiable Information (“PII”), and information tied to PII includes persons’ demographics and interests or purchase data.

When we refer to PII, we mean first and last name, postal address, mobile advertising ID, telephone number, or email address.

We sometimes group data about consumers’ interests, demographics, or online and offline activities (including website visits) into aggregated “Audience Segments,” which may be connected to PII or to other unique identifiers (which we also explain below).

We also use unique, individual identifiers (“UIDs”) that we or our marketing partners create that are derived from PII but have been de-identified through various means. These UIDs are often used in delivering online ads, for instance, and in deploying online “cookies.” We refer to these as “non-PII.” To learn more about “cookies,” please go to Section 6 titled, “Cookie Technology, Pixels, and Mobile SDKs.”

We may receive these UIDs along with other “non–PII” (e.g., pages viewed, browser type, time and date of visits) that are based on website visits or email opens. This data may be used to improve the operation of these websites, improve visitors’ experience of the websites, identify or remediate possible threats to the website’s security, and for other operational and management purposes as well as for “retargeting” relevant offers to visitors based on web-browsing activity.

I Heart RVing may also collect or receive information about consumers’ visits to websites and information regarding advertising exposure (“web-log data”). Web-log data may include browser type, IP address, type of ad served, and date of ad delivery. This information is used to optimize ad campaigns and measure their effectiveness. Web log data may also be used to provide ads about goods and services that are most likely to be of interest to individuals.

Like many marketing platforms and other companies, we may combine, link, or aggregate the various data we collect or obtain in order to provide our services. We refer below to all of the information we receive, collect, or create as the “Information” (whether used in combination or alone).

How We Use the Information

I Heart RVing uses the Information to provide its services, including those described on this website, and may include the following:

Tailoring direct mail and email campaigns, display, mobile, and social media marketing to recipients more likely to be interested in those campaigns;
Measuring the effectiveness of any of the above campaigns based on which ads are most likely to be opened or lead to purchases;
Enhancing our clients’ proprietary databases with more information about their customers (or prospective customers);
Creating aggregated Audience Segments (also referred to in Section 2) based on similar demographics and/or interests or preferences (e.g., theater-goers, sports fans, technology sector employees). These Audience Segments may consist of our marketing partners’ first-party data as well as our own proprietary data;
“Retargeting” consumers through direct mail, email, display, mobile, and/or social media, such as by targeting ads to visitors of a client’s website. To do this, a marketing partner of ours or we may deploy and read unique identifiers (such as through online cookies) that enable the “retargeting” of consumers through other channels based on their web browsing experience, often by linking these identifiers to other personal information in order to direct tailored marketing experiences;
Matching one form of PII or UID to another form of PII or UID to better recognize and communicate with an individual across different marketing channels – sometimes called “identity resolution”.
Providing and supporting related data services, such as (but not limited to) information verification and data hygiene, record look-ups, anti-fraud, and other analytics and database tools.

Consumer Privacy and Your Ad Choices

You may learn more about companies that engage in various types of online targeted and retargeted advertising, some of whom we partner with. We also recommend visiting the opt-out pages offered by the Network Advertising Initiative.

These “opt-out” mechanisms rely on cookies, so if You browse the web from multiple browsers or devices, You will need to opt-out from each browser and/or device to ensure that we withhold our Online Marketing Services on all of them.

Similarly, if You use a new device, change browsers, or delete all of Your cookies, You need to repeat this opt-out function again.

How We Share Data with Third Parties

I Heart RVing may share the Information (including PII) with customers, marketing services and platforms, and service providers and vendors that we retain in order to provide the services we have described above (or other services we may add).

In addition to our customers, we may share the Information with the following:

Marketing Partners: We may share the Information, including PII and Audience Segments, with various marketing partners to help them and their own customers send more tailored targeted communications. We may also do so for analytical purposes to measure campaign performance, inform future campaigns, or handle, analyze, or segregate the PII and other data that we handle for customers.
Corporate Transfers:If I Heart RVing or its significant assets are acquired by or merged into another entity, the Information will be transferred to that entity. Some Information may also be shared in the course of due diligence for any such event.
Affiliates, parent companies, and subsidiaries: I Heart RVing may share some or all of the Information with affiliated or subsidiary companies.
As Required by Law or to Protect Any Party: I Heart RVing may disclose Information if we believe in good faith that such disclosure is necessary to (a) comply with relevant laws or to respond to subpoenas, warrants, or law enforcement and government agency requests provided to us; or (b) to protect or otherwise defend the rights, property, or safety of I Heart RVing or any other party.

Cookie Technology, Pixels, and Mobile SDKs

As also described above, we and our business and marketing partners use cookies and similar technologies to provide marketing services, such as to target or re-target online ad campaigns or to measure those campaigns. For instance, we or a partner may track a particular browser’s activities to determine if seeing an ad tends to make consumers more likely to visit a web page; or we and our marketing partners may target online or offline advertising to users who expressed interest in a product through online activities. Thus, we and others may set and access cookies, pixel tags, and similar technologies on Your device. We and others may, likewise, collect various types of information about Your browser, device, or browsing activities through the use of these cookies.

Cookies

Cookies are small data files that contain a string of characters, such as a unique browser identifier. Cookies are stored on Your computer or other device and act as tags that identify Your device. Our (or other companies’) servers send Your device a cookie when You visit a website.

We and other online marketing platforms may use cookies to, among other things, “remember” You when You visit a website or receive an email, determine visitor patterns and trends, collect information about Your activities on our client’s sites, or interact with the advertising You see. We use cookies to provide relevant content to You and replace non-relevant communications with ads that better match Your interests.

Pixel Tags

A pixel tag (also known as a web beacon or clear GIF) is an invisible 1×1 pixel that is placed on certain web pages or email messages. When You access these web pages or open an email, pixel tags generate a generic notice of the visit, including the type of device being used, and permit us to set or read our cookies.

Pixel tags are used in combination with cookies to track the activity on a site by a particular device. When You turn off cookies, pixel tags simply detect a given website visit or the opening of an email message. For email messages, turning off the display of images will disable pixel tags.

Disabling Cookies

Most web browsers are set up to accept cookies. You may be able to set Your browser to warn You before accepting certain cookies or to refuse certain cookies. However, if You disable the use of cookies in Your web browser, some features of our services and other services may be difficult to use or become inoperable. In addition, disabling cookies will not necessarily opt You out of interest-based marketing; we instead recommend the opt-out methods described in Section 4 above.

Non-Cookie Technologies

In providing our services, we, our marketing partners, or our clients, may work with third-party companies that use techniques other than conventional HTTP cookies to recognize Your computer or device and/or to collect and record information about Your web-surfing activity, including those integrated with our services.

These technologies may not respond to browser settings that block conventional cookies, particularly if You are using a Safari browser. You may opt out of some of these technologies by visiting the NAI’s opt-out page at http://www.networkadvertising.org; however, if Your browser is set to immediately delete or refuse opt-out cookies, or if You use a Safari browser, You may not receive the benefit of this opt-out or Your opt-out cookies may be immediately deleted.

Links to Other Websites

Our Service may contain links to other websites that are not operated by Us. If You click on a third-party link, You will be directed to that third-party’s site. We strongly advise You to review the Privacy Policy of every site You visit. We have no control over and assume no responsibility for the content, privacy policies or practices of any third party sites or services.

Security and Data Integrity

I Heart RVing takes steps to help ensure that the Information we use is housed and transmitted securely. This may include various types of physical and electronic security, including firewall protection, encryption, hashing or truncation of data, and access controls to PII. While neither we nor any platform can guarantee 100 percent safety from hacks or illegal intrusion, we employ efforts to ensure that this does not occur.

Changes to this Privacy Policy

We may update Our Privacy Policy from time to time. We will notify You of any changes by posting the new Privacy Policy on this page.

We will let You know via email and/or a prominent notice on Our Service, prior to the change becoming effective and update the “Last updated” date at the top of this Privacy Policy.

You are advised to review this Privacy Policy periodically for any changes. Changes to this Privacy Policy are effective when they are posted on this page.

Do Not Track

Like most companies, we do not respond to “Do Not Track” signals sent by browsers: The industry has not reached a consensus as to how to fairly and uniformly implement and interpret such signals.

Our Website and Services Are Not Directed to Children Under 13.

I Heart RVing will not knowingly collect or maintain personally identifiable information from or about children under the age of 13. If You are under the age of 13, do not provide us with any Personal Information. If we learn that someone under 13 has provided Personal Information through our site, we will use reasonable efforts to remove such Personal Information from our databases.

Google API Services User Data and Limited Use Compliance

Our services access Google APIs in compliance with Google’s User Data Policy and Limited Use requirements. We only use data obtained through Google APIs to provide/improve specific features. We don’t share or sell this data to third parties or retain it longer than necessary. Appropriate security measures protect user data from unauthorized access. For data breaches involving Google API data, we notify users and follow our response policy.https://developers.google.com/terms/api-services-user-data-policy

I Heart RVing Disclaimer

I Heart RVing makes every effort to provide information that is informative and practical. The publisher, editor, and writers are not responsible for any adverse outcomes or consequences resulting from the use of suggestions or products that appear in this magazine.

The acceptance of advertising in this publication does not constitute or imply endorsement by I Heart RVing, its parent company, subsidiaries, or partners. I Heart RVing accepts no responsibility for claims made in advertisements in this publication.

Contact Us

If You have questions related to this policy, or regarding I Heart RVing products or services, please contact us